Branding makes differences Essay Example | Topics and Well Written Essays - 750 words

Branding makes differences - Essay ExampleIt should be an explicit expression of the apprize any product is really capable of delivering to a customer (Hand 2010, p. 6). It should aim at advocating a product as it really is to increase the number of sure customer. In this context, graphic designing is worth mentioning because a standard image with powerful visuals is always required to promote a brand which is all stigmatization is about. Branding can create a lot of difference by actively using the option of riveting graphic design in an progressively globalized world (Anttiroiko 2014, p. 66).A large body of research explores this critically important relationship between branding and graphic design. It is suggested that graphic design is a very important ingredient that can create an extreme brand obsession or strong religious faith for a product (Cooke 2010, p. 74). General consensus is that though it can be a very daunting process, one demanding humongous lot of creativity, to come up with a genuine and riveting logo and unite it up with just the right amount of design charm, but to witness ones creativity high up on a billboard is a very impressive feat for a brand designer. In the case of a product like body spray, sales can be improved by more than 100% if a new design is created which introduces a sassier graphic solution that is eye-catching and very tactfully targets the younger, fashion-conscious, trend-led customer (Ambrose & Harris 2011, p. 18). It is alike the job of a graphic designer to come up with exciting ways of interacting with different forms of media (Davis & Baldwin 2005, p. 8). So, graphic design is also about communication, to convey the centre or image of a brand to the world. Graphic designers can very much add new values to a culture as they solecism them of their indigenous values on behalf of globalising corporations (Barnard 2013, p. 1967). To begin designing a brand image,