Pompeii - Our Link to the Past essays

Pompeii - Our Link to the Past essays  ¡The cloud appeared to come out of the top of the mountain that was a long way away. The best way to describe it is to say it looked like a pine tree. It shot straight up like a very tall trunk. At the top of the trunk, the cloud spread out like branches. Parts of the cloud were very bright, and parts were quite dark. The different colors were caused by the amount of cinders in different parts of it." Pliny the Younger wrote these words as he observed the beginning eruption of the volcano that loomed over his city. As this continued, the citizens of Pompeii watched as the cloud came closer, engulfing the city with ashes and cinders, the volcano soon began producing sheets of lava and flames. Days later, the once prosperous city of Pompeii lay in ruins. Perhaps one of the richest sites of archaeological history, Pompeii provides a valuable insight into the life of first century Romans. From excavations that first began in 1748, much has been discovered about the late Roman Republic and early Roman Empire. Pompeii was first settled by the Oscans in 600BC, but didn ¡t become a Roman colony until 89BC under the direction of Lucius Cornelius Sulla. Pompeii played a big role in ancient Rome. First of all, Pompeii was a chief center of trade. It had prosperous trade in wine, oil, millstones, fish, sauce, perfumes, and cloth. In addition, because Pompeii was located in such a prosperous and beautiful area, at the mouth of the Sarnus River, it made it a perfect place for leisure. During the time of the Roman Empire it was a desired place for the wealthy to build summer villas or homes. Destroyed in 79 AD by the eruption of Mt Vesuvius, Pompeii lay buried beneath layers of volcanic debris for more than 1700 years before being discovered by a farmer in the late 1600 ¡s. It wasn ¡t until 1763, 15 years after excavations first began, that the name of Pompeii was discovered. An inscription was found; it read  ¡rei ...

5 Steps to Choosing the Right Medical Career Path

5 Steps to Choosing the Right Medical Career Path Whether you’re a biochem whiz, or just a Grey’s Anatomy addict, you’ve decided that the medical field is for you. You want to save lives, or hold hands and mop brows, or make a difference. Or maybe you just want to make more money, and have noticed that the medical professions tend to be well-paid. That’s great. But what if you don’t know any more than that? Where to next?Here are 5 steps to figuring out which medical career to choose, and in which direction to push yourself in your drive forward toward success.1. Choose your adventureWhatever your motivation, dig a little deeper and make sure you know exactly what it entails. Then orient yourself accordingly. Are you more of a people (read: patients) person? Or a lab rat? Do you want to do the nitty-gritty day-to-day aide of the ailing? Or would you rather assist a surgeon? Or would you like to be more hands on and try working in PT or occupational therapy? Figure out what skills and tastes you hav e, then figure out which field within the medical family suits those best. Then make sure you’re aware of any training or schooling you’d require for that field, and whether or not you’re willing to acquire it.2. SpecializeWould you prefer to be in hospital or clinic? A doctor’s office or an urgent care? Do you want to be around children, the elderly, expecting mothers? Or a couple hundred beakers and test tubes? Figure out your ideal work environment, then start looking for positions within those.3.  Pick an ideal roleWithin that work environment, what’s your ideal role? Do you want to be a leader? A team member? An assistant? Would you rather do administrative duties? Or patient care? Consider what is most appropriate for you, your skills and talents, your knowledge, the level of education you’re likely to attain, and of course, your temperament. (Don’t decide to be a trauma surgeon if stress makes you faint. And don’t pick a desk job in health records if you get easily bored.)4. Get the skillsOnce you’ve narrowed down a field, a work environment, and role, make sure you have a good grasp on the skills and experience required. If you don’t have any of them, or you need to pursue certifications or degrees, get started as soon as you can. You’ll never have a shot at the jobs you want unless you work to be qualified enough to land them.5. Study hardNo matter what path you’ve chosen, you’re probably going to need some additional school. Do similar soul-searching when choosing a program that’s best for you. Then study hard, keep your eye on the prize, and remember: now that you’ve done all this preparation and self-interrogation, you can be confident in your choice. This is the career you want. Go get it.

McDonalds Essay Example | Topics and Well Written Essays - 1000 words

McDonalds - Essay Example People started being more dynamic, always on the road, changing customer taste and complex menus affected McDonalds’ ability to consistently deliver quality, service and value. Customers had to wait longer for special orders and they could notice changes in the standard originally set by McDonald. In response to these challenges, McDonald designed and implemented its new just-in-time kitchen system named ‘Made-for-You’. This kitchen is technically an overhaul of its previous kitchen designed to improve food quality, allows more menu items to be easily introduced and provide superior customer service. ‘Made-for-you’ mean whatever the customers have ordered is made just for them after they have ordered it. Nothing is prepared before the customer arrives. However, some components are prepared in advance. Its new system is based on five major criteria to succeed. First is service, which would take ninety seconds or less from ordering to delivery. Quality, which is second, is achieved by meeting high customer standards and food safety requirements. Third is food preparation, which should be easier to do right than wrong. Fourth are people. There should be increased job satisfaction, and finally profitability by reducing cost yet increasing customer satisfaction. New technology and extensive market research helped McDonalds developed a kitchen system that encompasses all of these operational and customer requirements. The company spent number of years exploring cooking technology, and holding technology where a component should be prepared in advance and kept in warming environment where it holds its temperature and moisture. McDonald’s ‘made-for-you’ kitchen system enables faster service to the customer. For example, when a customer places an order for a hamburger, it will show up on a screen and that would signal the crew to take a ban, put it through a special toaster up to 150 degree in eleven seconds. At that point, in time, the product is put on a rap various items added and finally meat is added from a special meat holding cabinet, and the product is rapped and presented to the customer. McDonald’s heated cabinet, called universal cabinet, was specifically designed for the made-for-you system. It enables them to handle all meat products for all of its sandwiches at temperatures that will be very much as if they have just come off the grills. In its new system, it also had a rapid speed toaster, which toast bans in only eleven seconds compared to twenty four seconds in the previous system. When an order is made, it is relayed to the kitchen and appears on the kitchen video monitor that is visible to the whole crew. Prior to the order, its computer system monitors customers’ traffic all the time in attempt to determine the flow orders. Computer can then detect times when business would increase and the types of food items ordered during these times. The computer then genera tes orders for the best selling items creating a buffer of items that are ordered in quick times this helps employees get a head during a rush. The computer also monitors employees output. Personal Opinion Changes in customers tastes and behaviors did bring challenges that initiated research carried out by McDonalds. These challenges might have brought negative impact to the business for sometime but in the end, it was an opportunity to conquer the world with new technologies. Several years of service gave it an edge over its competitors and through that it was

Women Authors as a Mirror of Society Essay Example | Topics and Well Written Essays - 750 words

Women Authors as a Mirror of Society - Essay Example The period of 1865 - 1912 marked one of the most important events in the history of America - the end of the Civil War. The war had claimed many lives and marked the end of slavery. It also marked the beginning of the Industrial Revolution which would make America, a young nation then, the world's richest country in the future. During the change of the century, from 1865-1912, American women struggled to obtain freedoms and independence that is taken for granted today. The roles of women during this era were mostly defined by men, often in one of the many books of etiquette that taught them a proper "code of manners" and stated flatly, "The power of a woman is in her refinement, gentleness and elegance; it is she who makes etiquette, and it is she who preserves the order and decency of society". This was particularly true of middle-class women, and men strived to keep them restrained within the influences of the home. The expectation was for the woman to be "fixed firmly within their sphere of home and hearth", tending to the needs of the family, caring for children, and taking care of the home. Women were expected to remain virtuous and pure, to be modest, devout in their faith, and submissive to their male counterparts (The Yellow Wallpaper, 2008). During this period, the literary representations of writers underwent a massive change. ... Romanticism, as a literary movement started in England and also flourished in America. Much of it was also in the Gothic vein, such as the work of Edgar Allen Poe, Washington Irving, and Nathaniel Hawthorne. Transcendentalists like Henry David Thoreau and Ralph Waldo Emerson stressed the beauty of nature and man's identity as a natural being, themes echoed in the later work of poet Walt Whitman. At the end of war, there was a shift to Realism and later on to Naturalism. American Realists concentrated their writing on select groups or subjects. Important among them was Kate Chopin and her views on marriage and women's roles in the society. Married at the age of nineteen to Oscar Chopin and widowed at the age of thirty-one with six children and a failing cotton plantation business, Kate's life was difficult and dissatisfactory. The lack of a husband's influence led her to have an affair with a married farmer, an act that was considered outrageous at that time. Her emotions and needs are portrayed through Edna Pontellier in The Awakening. With her husband busy with his brokerage firm in Carondelet Street and not having anything to do, she falls for Robert Lebrun, an immature young man, who "since the age of fifteen, which was eleven years before, each summer at Grand Isle had constituted himself the devoted attendant of some fair dame or damsel. Sometimes it was a young girl, a gain a widow; but as often as not it was some interesting married woman." (Chapter 5). On the other hand is Adele Ratignolle, Edna's friend. She sympathizes with Edna, warns Robert not to play with her emotions, and has imaginative cramps and fainting spells and who altogether manifests the way women were expected to behave during those times. Kate Chopin's masterpiece

College Debate Essay Example for Free

College Debate Essay In Katherine Porter’s essay, â€Å"The Value Of a College Degree†, Katherine answers the question to whether continuing education beyond high school is worth it or not. Since college costs are increasing radically every year, many students and parents aren’t considering a two- or four-year college education a necessity. Her essay is reaches out to those parents and students who are in doubt, with the use of cited evidence and her many research studies, she is determined into convincing those who question attending college to pursue further education. Although the question of whether continuing education beyond high school is worth it or not remains unsettled by many, it should definitely be considered. First off, a valuable college education brings out the best in a person; it makes them stronger and builds an immense amount of confidence. Some may consider pursuing a college education as something that’s completely out of reach, but I might just have to say that you’re wrong. A college education not only builds strength and confidence, it also helps you grow. College students are situated in different types of situations, environments and or settings in which they encounter all kinds of people. To explain much further, as said in a source found in Google: â€Å"College education has a profound effect on a person and his or her life. It helps people choose their careers more wisely and the college experience makes people become more confident and can make better and well judged decisions. † (Google. com, Value of College Education) A College education develops growth in terms of adulthood and maturity, built from experience. Many high school students believe that doing well academically would be enough. That is only somewhat true; most colleges consider well-rounded students, like those who participate in extra curricular actives, activities such as being involved in sports, volunteering, and community work. Keeping an open mind when considering college selections is a very important factor when it comes to decision making. Parents and students should not allow money or locations limit their thinking when researching schools. By attending college fairs, and purchasing college guide books they’ll learn about colleges that ‘fit’, in an overall aspect. Scheduling interviews, preferably on-campus interviews, will allow students to demonstrate genuine interest and allows him or her the opportunity to make a valuable link. All in all, the key factor isn’t getting a college degree itself but the degree owner. A college education is now a necessity, and the average American couldn’t possibly make it through these times and those that are to come without one. â€Å"Get in(worry about the money later. †

statistics review :: essays research papers

In this article, the authors attempt to answer the research question of whether or not the link between an individual’s organizational citizenship behavior (OCB) and the score they receive on their performance evaluation is affected in any way by gender. OCB is described by the authors as actions that are performed by individuals that go above and beyond what is expected of them as per the requirements that are listed on their job description. For the purpose of this study, the authors looked at five identifying factors of OCB. These factors include altruism, conscientiousness, courtesy, sportsmanship, and civic virtue. By conducting this study, the authors hoped to find support for three hypotheses: 1.  Ã‚  Ã‚  Ã‚  Ã‚  Women will be rated as displaying more OCB than men. 2.  Ã‚  Ã‚  Ã‚  Ã‚  For both women and men, level of OCB ratings and performance ratings will be positively related. 3.  Ã‚  Ã‚  Ã‚  Ã‚  Although women will be rated as displaying more OCB than men, they will not receive higher performance ratings than men. (Sex Roles, 3) A total of 109 RA’s (resident advisors) from an East Coast University participated in this assessment, 55 women and 41 men. The authors state that RA’s were used for this test because of the increased opportunity they have as a whole to practice OCB. To set up the test that would be given to the current RAs, former RA’s were contacted via telephone. They were asked questions and given a pilot survey, which was reviewed and revised to become the final testing instrument. The survey contained 17 questions, which, after scoring, would create an OCB rating ranging from 17 (low OCB) to 85 (high OCB). The surveys were given to the RA’s during weekly meetings, with the individual RA’s rating the OCB level of their RA counterparts in the same residence hall that they worked in. The results of these surveys were added together and averaged for each RA and then compared against the score that the individuals received on the performance evaluations that were given to them by their supervisors. The authors concluded from these results that there is indeed a link between higher OCB ratings and higher performance evaluation scores, and they also stated that the performance ratings of male RA’s are quite similar to those earned by the female RA’s. The hypothesis that females would have higher OCB scores than males was reported as being correct, but the fact that the authors state â€Å"the conventional level of significance was not achieved† doesn’t make a very solid argument upon which to base their reasoning.

L’Oreal Case Study Essay

This report looks at how did L’Oreal, a multinational corporation, managed its already portfolio as well as its newly acquired local brand when entering on a new market: China. L’Oreal, a french company founded in 1907, decided at the end of 2003 to acquire two local chinese brands in order to enter the national market: Mininurse and Yu-sai. While this merging seems to be a  «win-win » deal, we will look at several issues L’Oreal was confronted with: how did the brand managed its newly acquired brand, as well as what were the opportunities of growth for the corporation. Recommendations will also be given on how would we have manage L’Oreal’s already existing very diversified portfolio in this new market. 2.Background to the Company Founded in 1907, L’Oreal is now managing a very diversified portfolio including cosmetics, skin and hair care products as well as high end fashion brands such as Ralph Lauren. This diversified portfolio reflects the brand’s strategy to be as important as possible on the market and occupy every segment, in order to avoid competition as much as possible, reinforce their reputation world widely and convey through their different brands’ images several cultures. For instance, Ralph Lauren will convey a very american  «preppy » sense of fashion, while Lancà ´me will convey a very  «glamorous parisian » image of cosmetics. Research&Development is a major investment for the company, as it enables the company to launch innovative product on different markets, as well as protecting its product from copying thought its patents. Furthermore, innovation aimed at high end product is diffused to consumer products, which enable the brand to lower the total cost of R&D. The brand has organised its portfolio using a pyramid, classifying ever of its brands at one stage depending on the targeted market. 3.Development To develop on the Chinese Market, L’Oreal acquired two local brands. China is potentially the largest market in the world, with increasing life standards, a growing interest for fashion and a new group of people forming a middle class willing to pay for cosmetic products. Chinese market can be divided into three main consumers groups, depending on criteria such as their location, their interest in cosmetics, their willingness to pay for foreign products†¦(see exhibit 1). This growing interest for fashion among China’s inhabitants, the very large number of potential customers as well as the increasing disposable income among chinese people constitute opportunities for l’Oreal to expend on the local market. GroupLocationCharacteristics High-Income Earners.†¨Aged young to middle-aged.Large/medium sized cities all around China.Willing to pay for high end luxury products imported from France, United States, Japan†¦. Medium income earners.†¨Middle aged to older women.Large/medium sized cities all around China.Preference for well established domestic brands. Migrant women labourers.†¨Mainly aged 18-30Large/medium sized cities all around China.Do have disposable incomes. Poor knowledge of cosmetics, their purchases are price-driven. Very large and yet untapped customer base. 4.Discussion How would you see L’Oreal manage the chinese brand without their chinese founders? This question leads to a key point of this case. Why did L’Oreal acquire those two brands?†¨The main argument people could answer is that L’Oreal wanted, according to their global strategy, to occupy the market as much as possible. However, could L’Oreal be really bothered by those two competitors?†¨Indeed, at one point, the Case states that the total revenues of domestic brands were less important than L’Oreal on his own. L’Oreal may have wanted this merging in order to use the already existing facilities of both brands for it’s own products. For instance Mininurse, with its extensive distribution channel made of 280 000 corners and points of sale all across China, represents a already established and widely spread distribution channel for L’Oreal to launch any of their products. Furthermore, the knowledge Yu-sai developed regarding Chinese’s use of cosmetic would help the brand to adapt each of its product to the chinese market, which is very different from the western market. Both brands have very high consumers recognition, with for instance Mininurse having a 90% recognition rate among chinese customers, this recognition rate being even higher among under twenty customers. This could help L’Oreal to gain customer recognition for their own brands quite easily. We can see this merging is not only about just acquiring new brands to saturate the market, but it is about using two well established brands to launch the company’s products, avoiding constraints such as establishing a distribution channel, use of marketing to increase brand recognition†¦. Therefore, what I think L’Oreal will do, is use Mininurse to launch their mass market product: Garnier using Mininurse’s high brand recognition and massive distribution network. The brand will use their knowledge and technology to improve Mininurse’s products at a low cost. Progressively, L’Oreal will probably change Mininurse into Garnier.†¨This would enable L’Oreal to use Mininurse’s high brand recognition and target consumers would are more likely to pay for local brands, such as the untapped  «labourer migrant women market ». (see exhibit 1 for an overview of the chinese market). How would you manage L’Oreal’s Portfolio in China with the newly acquired brands? I think using Mininurse’s distribution channel for it’s own products is a really good idea as it enables L’Orà ©al to skip a very long step companies usually to go through when entering a new market.†¨However, following L’Orà ©al’s global branding strategy, L’Orà ©al has got no interest in keeping Mininurse as the products are similar to Garnier’s products. In that way, I would indeed progressively substitute Mininurse with Garnier. Regarding Yue-sai, I think L’Orà ©al should keep it going regarding the good financial results of the brands during the past few years (11% of the country’s total market share) as well as the very particular brand’s identity. L’Orà ©al can use the knowledge Yue-sai Kan has been generating for the past twenty years as well as the research facility opened in Pudon and apply the knowledge to it’s products on the chinese market. I do think L’Oreal should reconsider their decision to exclude Yue-sai Kan from the company. L’Oreal could use her as a marketing figure, as she seems to be very important in the chinese cosmetic market regarding the fact that she is the person that popularised cosmetics thought her different books, TV shows†¦. As stated in the Case, Yue-Sai’s product were created only for chinese woman. Regarding the high number of chinese people all around the world, L’Oreal could start exporting this local brand using the brand’s very local chinese identity. This could reflect L’Oreal strategy to convey different cultures through its diversified portfolio. L’Orà ©al needs to keep in mind that Chinese market is very different from the Western’s market. The market is different by the consumer’s needs, with for instance chinese women using as much as 18 cosmetics products daily, as well as by the consumers products, with for instance beauty criteria being totally different than in western countries. How would you see L’Orà ©al continue to grow in China? I think L’Orà ©al in China should mainly focus on the domestic market, as it is the market with the more potential customers. A quick look at exhibit 1 shows us that a large part of the chinese market is yet untapped. This market, made of young labourers migrating to big cities, has got disposable income but is mainly price-driven and prefer local brands. L’Orà ©al could easily use Mininurse to target this market by offering them the local aspect of the brand, and as said previously progressively substitute Mininurse to Garnier to this market. Using Mininurse to launch Garnier would enable L’Orà ©al to use Mininurse’s high brand recognition among young people ( which is one of the characteristics of this market ), with a brand recognition rate of over 96%, and then take new market shares.